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TZID:Eastern Standard Time
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DTSTART:20251102T020000
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BEGIN:DAYLIGHT
DTSTART:20250301T020000
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DESCRIPTION:Sustainability has moved from a niche topic to a growing busine
 ss priority\, shaping how organizations operate\, innovate\, and communica
 te with their stakeholders. At the same time\, advances in AI are creating
  new opportunities—and new questions—for marketers and business leaders se
 eking to build trust and demonstrate impact. As AI adoption accelerates\, 
 organizations are also beginning to consider its environmental footprint (
 such as energy use\, water consumption\, and data centres).Join us for thi
 s Lunch &amp\; Learn session as we explore the evolving relationship betwe
 en sustainability\, AI\, and authentic brand communications. Through discu
 ssion and examples\, we'll examine what sustainability means in today's bu
 siness landscape\, why transparency matters\, and how organizations can na
 vigate increasing expectations from customers\, employees\, and other stak
 eholders.This session will provide a high-level look at emerging trends\, 
 common challenges\, and key considerations for organizations looking to ba
 lance purpose\, performance\, and credibility in an increasingly complex e
 nvironment.This topic will be explored in greater depth during our live se
 minar\, Sustainability\, AI\, and the Balance Between Doing Good and Telli
 ng the Truth\, on October 14\, where participants will dive deeper into pr
 actical strategies\, tools\, case studies\, and real-world applications.
DTEND:20260925T170000Z
DTSTAMP:20260722T050715Z
DTSTART:20260925T160000Z
LOCATION:
SEQUENCE:0
SUMMARY:Sustainability Marketing - Momentum Microlearning Series
UID:RFCALITEM639202792350142169
X-ALT-DESC;FMTTYPE=text/html:<p data-pm-slice="1 1 []">Sustainability has m
 oved from a niche topic to a growing business priority\, shaping how organ
 izations operate\, innovate\, and communicate with their stakeholders. At 
 the same time\, advances in AI are creating new opportunities—and new ques
 tions—for marketers and business leaders seeking to build trust and demons
 trate impact. As AI adoption accelerates\, organizations are also beginnin
 g to consider its environmental footprint (such as energy use\, water cons
 umption\, and data centres).</p><p data-pm-slice="1 1 []">Join us for this
  Lunch &amp\; Learn session as we explore the evolving relationship betwee
 n sustainability\, AI\, and authentic brand communications. Through discus
 sion and examples\, we'll examine what sustainability means in today's bus
 iness landscape\, why transparency matters\, and how organizations can nav
 igate increasing expectations from customers\, employees\, and other stake
 holders.</p><p>This session will provide a high-level look at emerging tre
 nds\, common challenges\, and key considerations for organizations looking
  to balance purpose\, performance\, and credibility in an increasingly com
 plex environment.</p><p><strong style="background-color: rgba(0\, 0\, 0\, 
 0)\; color: inherit\; font-size: inherit\; text-align: inherit\; text-tran
 sform: inherit\; word-spacing: normal\; caret-color: auto\; white-space: i
 nherit">This topic will be explored in greater depth during our live semin
 ar\, </strong><em style="background-color: rgba(0\, 0\, 0\, 0)\; color: in
 herit\; font-family: inherit\; font-size: inherit\; text-align: inherit\; 
 text-transform: inherit\; word-spacing: normal\; caret-color: auto\; white
 -space: inherit"><strong>Sustainability\, AI\, and the Balance Between Doi
 ng Good and Telling the Truth</strong></em><strong style="background-color
 : rgba(0\, 0\, 0\, 0)\; color: inherit\; font-size: inherit\; text-align: 
 inherit\; text-transform: inherit\; word-spacing: normal\; caret-color: au
 to\; white-space: inherit">\, on October 14\, where participants will dive
  deeper into practical strategies\, tools\, case studies\, and real-world 
 applications.</strong></p>
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