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Join us to learn from marketing experts. These proven trainers are leaders in their field and on the latest in marketing. Our online trainings includes timely industry case studies and examples, combined with industry best practices, and features a number of engagement opportunities designed to illustrate concepts and provide practical ways to engage and apply your new knowledge.

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AI Team Leadership, Risk and Applied Literacy for Marketing Managers

26 August, 2026, 1 PM-3:30 PM

AI has collapsed the timeline of execution. Where a task once took days, it ships the next morning. Where output was once manageable, teams are producing more than most managers can meaningfully review, govern, or guide. The challenge is no longer getting teams to use AI; it is leading them through it with clarity, standards, and accountability.

This workshop is designed specifically for marketing managers and team leads. It gives leaders the AI literacy, risk awareness, and governance tools they need to set clear expectations, reduce risk, and build consistent AI practices across their department. The focus is not on technical skills or building models, but on the leadership and decision-making work that only a manager can do: deciding which tools are approved, defining quality standards for AI-assisted output, establishing who is accountable, and creating a clear path when things go wrong. No coding background is required.

Group rates: CMA offers special rates for groups of 6 or more. Please reach out to learning@thecma.ca to take advantage of group rates. Note: for group rates to apply, all registrations must be completed at the same time.