Live Seminar Trainings

Developed by marketers for marketers

Join us to learn from marketing experts. These proven trainers are leaders in their field and on the latest in marketing. Our online trainings includes timely industry case studies and examples, combined with industry best practices, and features a number of engagement opportunities designed to illustrate concepts and provide practical ways to engage and apply your new knowledge.

Make it a team event and save.

When five colleagues in your company register for the same CMA training, your sixth colleague can register for free.

Paid Acquisition for 2027 and Beyond

10 December, 2026, 1 PM-3:30 PM

In this hands-on session, you will learn which channels are working for you (organic, paid, social, referral, email, etc.), which aren't, and how to make educated decisions around where to allocate your budget.

We'll cover some best practices based on measurable goals, where your prospects are on their journey, and truly understanding what is working for them, and what isn't.

To get the most out of this session you should have a basic knowledge of digital acquisition, and access to an analytics account at your organization.

Group rates: CMA offers special rates for groups of 6 or more. Please reach out to learning@thecma.ca to take advantage of group rates. Note: for group rates to apply, all registrations must be completed at the same time.